Custom business functionality
Rules, calculations, and logic specific to how your business works, implemented properly inside WordPress rather than bolted onto the side of it.
When nothing in the plugin directory fits, or the closest option only half fits, Pomnex builds a plugin that does exactly what your business needs.
What we build
Examples of what custom development covers. Each one is built specifically for the business that asked for it.
Rules, calculations, and logic specific to how your business works, implemented properly inside WordPress rather than bolted onto the side of it.
Screens, settings, and bulk actions built for the people who run the site every day, so routine work stops needing a developer.
Work that happens by hand today, like imports, exports, notifications, and scheduled jobs, moved into code that runs on its own.
WordPress connected to the services your business already runs on: CRMs, ERPs, payment providers, shipping, internal systems.
Pricing rules, product logic, checkout behaviour, and order workflows that WooCommerce and its extensions do not cover on their own.
Reporting and operational views built from data your site already holds, presented the way the people using it need to read it.
Data moving both ways between WordPress and an external tool, with the failure cases handled rather than ignored.
Approval steps, role-specific screens, and internal processes running inside WordPress instead of in a spreadsheet beside it.
A custom plugin needs looking after once it's delivered, so it keeps working as WordPress changes. Ongoing WordPress maintenance takes care of that.
Examples from our work
Most custom work stays under the client's name. These plugins are ours, so the source code is public and you can read exactly how we write it.
Open source
A free plugin that checks a site's most important pages after every WordPress, plugin, or theme update, and emails the owner if something broke, before a customer notices.

Accept NEAR Protocol donations on any WordPress site with a block or a shortcode. Only an administrator can set the recipient, and it is verified on chain. Amounts are handled without rounding errors, and the wallet code loads only when a visitor reaches the form.
Account delegation for WordPress: a user authorises someone they trust to act on their behalf, with approval, optional expiry, one-click account switching, and a full activity log. The account owner's password and email stay locked while a delegate is switched in.
Every plugin we publish is built to the standards on this page, and its code is open for anyone to review. See all our plugins on GitHub
How we build
The same standards we hold the systems we operate ourselves to.
Readable WordPress code that follows the usual conventions, so another developer can understand it and keep working on it easily.
The structure is decided before the first line is written, so the plugin stays understandable as it grows past its first version.
Input validated, output escaped, capabilities checked, queries prepared. All of it is part of how the code is written from the start.
Built on the official WordPress APIs and standards, so core, theme, and plugin updates go through without surprises.
Documented, consistent, and well organized, so a change six months from now is a small job.
Written to handle the data volume you expect to reach in the future.
Process
Five steps, with the approach and the price agreed before any code is written.
Describe the problem in your own words. You don't need a technical specification; a description of what your business needs is enough to start.
We work out what the plugin has to do, ask about the cases that are not obvious yet, and look at what your site already runs.
You get the technical approach, the scope, and the price in writing before anything is committed to.
The plugin is built and tested on a copy of your actual site, with its settings and plugins.
We deploy it, confirm it behaves in production, and stay available for what comes after launch.
Pricing
Every project gets its own written quote, but you shouldn't have to ask just to find out whether we fit your budget.
Small projects start from
$490one-time, per project
A small project is one clear feature with a defined scope: built, tested on a copy of your site, deployed, and supported after launch. The price is fixed in writing before any code is written.
What a small project usually looks like
You get the scope and a fixed price in writing first. If the work grows, we quote the change before doing it.
Who it's for
Different starting points, one problem in common: WordPress does not do the thing you need it to do.
Companies whose day-to-day depends on WordPress doing something specific that nothing on the market does.
Owners who have hit the ceiling of what page builders and off-the-shelf plugins can be configured into doing.
Agencies who need a plugin built properly for a client project, on their own delivery timeline.
Stores with pricing, shipping, or checkout rules that WooCommerce and its extensions do not cover.
Teams connecting WordPress to the internal systems the rest of the business already runs on.
FAQ
The questions people ask us before requesting a quote.
Small projects start from $490: one clear feature, such as a custom admin tool or a WooCommerce rule. Larger work, like an integration with several systems, costs more because it is a bigger job. We send a fixed written quote for each project after reviewing your requirements, so the price is based on your actual scope.
A small, well-defined plugin is usually a matter of days. Something that integrates with external systems, and has to handle their failure cases, takes longer. You get a timeline together with the quote, once the requirements are clear enough to commit to one.
Yes. API integration is one of the things clients ask us for most: connecting WordPress to a CRM, an ERP, a payment or shipping provider, or an internal system, with authentication, retries, and error handling included in the work.
Yes. We build custom WooCommerce plugins for pricing rules, product logic, checkout behaviour, order workflows, and integrations with the systems that handle fulfilment or accounting.
Often, yes, but the approach matters. We avoid editing a third-party plugin's own files, because its next update would erase the change. Instead we extend it through its hooks and filters, or build a companion plugin alongside it, so your customisation survives updates.
We build on WordPress's documented APIs and coding standards, which keeps a plugin working across new core releases. Still, any plugin needs some attention as WordPress evolves, which is why we offer our ongoing WordPress maintenance plan.
Describe what you need in plain language. We'll send you a technical approach, a scope, and a price before you commit to anything.